When you are considering how to advertise your brick-and-mortar business, you may want to use a different approach than traditional signs. Digital printing and do-it-yourself (DIY) methods can give you the opportunity to move away from traditional signs and use more creative methods of attracting attention.
Create Outdoor Murals
Instead of a simple banner or sign, consider using the exterior wall of your business as your sign. You can design the mural yourself or work with a graphic designer and have it printed on material fit for exterior use.